It’s a bit ironic that last week we premiered ‘Nothing But The Truth‘ by Nike SB and that in the last 24 hours, the most popular viral video on the internet is the new ad made by Nike SB (*source Viral Video Chart):

“To celebrate the release of Paul Rodriguez’s third shoe, Nike SB has produced a new commercial titled “Today Was a Good Day.” In addition to the commercial, there will also be a web exclusive extended version of “Today Was a Good Day” that stars Paul with some special friends.”

Today Was a Good Day – P. Rod & Ice Cube

You can watch the whole movie and his special features on SuperU.ca here: http://www.superu.ca/profile/films/BunchVideoSkate